Using Media to Share Your Story

By Barry Sturgeon, Davenport Trust Fund

The Davenport Trust Fund was established in Bath, ME, in 1927 and reached its 85th year on February 8. More than $13 million has been awarded in grants.

I have been a trustee for 19 years and collect history about our founder and the previous trustees. Twice in the past 5 years, we have used different media to inform the public.

For our 80th anniversary in 2007, we produced an 8-page insert in a free local weekly newspaper, focusing on our history, what we do, the trustees, and to educate the public about philanthropy. We primarily did this due to the milestone being reached but also because we felt there was a lack of understanding in the community about our work. Continue reading